With Microsoft edge not getting popular among users, and rivals doing far better, Micrososft has come up with the update which tricks user to use Microsoft edge as the Default browser .
If you have Windows 10 operating system , then Edge is the default browser and If you try to make other browser as default it would prompt you to give Edge a try and would suggest all the positive features like the ability to annotate web pages using a stylus, in-built Cortana integration and the distraction-free Reading Mode.
It gives various prompts like "Give Microsoft Edge a shot", "Before you switch defaults, see what you can do in an app built just for Windows 10" , "Don't switch and try it now" and keeps it the default browser for the operating system.
Microsoft is using same trick for its photo and music applications too. If you try to switch in the settings panel a similar dialogue box appears and convinces you to use Microsoft's own Photos and Groove Music applications.
Microsoft launched several campaigns like Windows 10 campaign - a 100 pound cash incentive - to convince users to upgrade and its providing free operating system upgrade for windows 7, 8 and 8.1 to windows 10 .
The Redmond technology firm is even quietly installing the operating system onto your machine so it's ready whenever you decide to upgrade.
The promotion has helped drive uptake of Windows 10 and as a result, the new OS has been installed on a staggering 110 million devices within the last 11 weeks.