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HUMAN Team Shuts Down Major Mobile Ad Fraud Scheme

How a deceptive network of fake apps and fraudulent ad techniques was uncovered and shut down.

 


In a major development, the HUMAN Satori Threat Intelligence and Research Team has successfully dismantled a vast mobile advertising fraud operation known as "Konfety." This scheme, which generated billions of fake ad requests each day, was designed to deceive both users and advertisers on a large scale.

The Konfety scammers used a mobile advertising tool called CaramelAds to carry out their scheme. They created numerous fake apps, which appeared to be ordinary games on the Google Play Store. These apps were actually just a front for the fraud. The core of the scam involved "evil twin" apps—modified versions of CaramelAds that did not follow privacy regulations and were used to show fraudulent ads.

The fraudulent apps were designed to mimic genuine user activity. They displayed unwanted ads, opened websites without user consent, and used various tactics to create the illusion of legitimate traffic. This allowed the scammers to profit from fake ad views and clicks, deceiving both users and advertisers.

Upon discovering the fraud, the HUMAN team quickly implemented measures to block the fraudulent traffic. They flagged suspicious activity and worked with ad networks to stop the scam. In response, the fraudsters tried to shift their operations to other networks not protected by HUMAN, but their efforts were largely thwarted by HUMAN’s protective measures.

Google Play Protect was crucial in identifying and removing the fraudulent apps. Despite its efforts, the scale of the Konfety scheme highlighted the ongoing challenge of preventing such sophisticated scams. Google continues to monitor and protect users from these threats.

HUMAN’s team developed specific detection techniques for the Konfety scam and shared their findings with other security experts. This collaboration led to a significant reduction in fraudulent ad requests and enhanced overall security in digital advertising.

The successful shutdown of the Konfety fraud needs a heedful of vigilance and cooperation in the fight against online scams. HUMAN’s ongoing efforts to safeguard the integrity of digital advertising are essential as cybercriminals continue to evolve their tactics. This case highlights the need for constant vigilance and industry collaboration to maintain a secure online environment.




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