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Cybersecurity and AI Challenges: How Companies Must Evolve to Stay Secure and Competitive

As cyberattacks become more advanced, companies need to improve their defenses to avoid being targeted.

 

Cybersecurity remains a big concern, with a recent study from DataDome showing that 91% of websites are at risk from bot attacks. The study looked at over 14,000 sites in industries like healthcare, luxury goods, and e-commerce, revealing that many businesses with sensitive data are not well protected. Even large companies, though slightly better equipped, let through half of the basic bot threats. 

As cyberattacks become more advanced, companies need to improve their defenses to avoid being targeted. DataDome’s study used simple bots, but it’s a reminder that more sophisticated attacks could cause even more damage. On top of cybersecurity issues, many companies face challenges in managing their data, especially when it comes to using generative AI.
 
Lakshmikant (LK) Gundavarapu, Chief Innovation Officer at Tredence, points out that AI relies on clean, well-organized data to work effectively. Unfortunately, many businesses struggle to keep their data in order, making it hard to get the most out of AI tools. Gundavarapu emphasizes that having a clear picture of their data is key for companies to use AI successfully. 

Meanwhile, President Joe Biden has introduced a new policy that highlights the importance of AI in national security. This policy focuses on protecting AI development and addressing risks like biological, chemical, and nuclear threats, while encouraging collaboration with other countries to manage AI responsibly. 

This follows an earlier executive order aimed at setting rules for AI use in the U.S. As cybersecurity threats grow and AI regulations evolve, tech companies like Microsoft, Google, and Meta are also facing challenges. While all three reported strong earnings driven by cloud and AI services, investors are cautious about their future spending plans. 

In today’s fast-changing environment, businesses need to prioritize strong cybersecurity and proper data management to remain competitive and secure.
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