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Designers Still Have an Opportunity to Get AI Right

 

As ChatGPT attracts an unprecedented 1.8 billion monthly visitors, the immense potential it offers to shape our future world is undeniable.

However, amidst the rush to develop and release new AI technologies, an important question remains largely unaddressed: What kind of world are we creating?

The competition among companies to be the first in the AI race often overshadows thoughtful considerations about potential risks and implications. Startups working on AI applications like GPT-3 have not adequately addressed critical issues such as data privacy, content moderation, and harmful biases in their design processes.

Real-world examples highlight the need for more responsible AI design. For instance, creating AI bots that reinforce harmful behaviors or replacing human expertise with AI without considering the consequences can lead to unintended harmful effects.

Addressing these problems requires a cultural shift in the AI industry. While some companies may intentionally create exploitative products, many well-intentioned developers lack the necessary education and tools to build ethical and safe AI. 

Therefore, the responsibility lies with all individuals involved in AI development, regardless of their role or level of authority.

Companies must foster a culture of accountability and recruit designers with a growth mindset who can foresee the consequences of their choices. We should move away from prioritizing speed and focus on our values, making choices that align with our beliefs and respect user rights and privacy.

Designers need to understand the societal impact of AI and its potential consequences on racial and gender profiling, misinformation dissemination, and mental health crises. AI education should encompass fields like sociology, linguistics, and political science to instill a deeper understanding of human behavior and societal structures.

By embracing a more thoughtful and values-driven approach to AI design, we can shape a world where AI technologies contribute positively to society, bridging the gap between technical advancements and human welfare.

Fashion designer lost business after her Instagram account got hacked

Twenty-three-year-old Bree Kotomah almost gave up on a burgeoning career in fashion design when hackers compromised her business's Instagram account in November 2018.

"Unfortunately, at the time I ran everything on Instagram, so when that was gone, that was the whole business gone," she told BBC Radio 5 Live.

At least half of micro businesses - companies with fewer than nine employees - in the UK are victims of cyber-attacks every year, compared to just a third of other companies, according to the Association of Independent Professionals and the Self-Employed (IPSE).

Ms Kotomah, whose business Boresa Kotomah is based in London, had not studied fashion. She taught herself to sew and began designing clothes in 2018. Due to interest on Twitter in her fashion styles, she started an Instagram account and gained 5,000 followers in seven months, after a photo of a dress she made went viral.

Interested customers would send her a direct message on Instagram enquiring about prices, and commission her to make the dresses.

Ms Kotomah would invoice her customers using PayPal and mobile app Invoice2go, and her reputation grew by word of mouth and through shares of her outfits on Instagram and Twitter.

But then it all stuttered to a halt.

"I woke up one morning and my account was deleted. I received an email from Instagram saying I had violated some terms and I had done certain things that I know I didn't do," she said.

"My business at that time was my livelihood. That was what I was doing full-time. I'm self-employed. So if I'm not making money from working, I'm not making money at all so I was just thinking like, 'What am I going to do?'"

Ms Kotomah's designs have been worn by actors, influencers, singers, models and dancers.

Ms Kotomah was so disheartened that she stopped designing for two months and considered other jobs. But then she decided to give it one more try. She started a new Instagram account, learned more about running a business, and set up a website showcasing her work that offered ready-to-wear clothing available for immediate purchase.