Are cybercriminals trafficking your private data on the Dark Web? This article provides a comprehensive overview of how data transfers on the Dark Web can impact your privacy and security.
The Dark Web is often portrayed as a mysterious, inaccessible corner of the internet. However, the internet is far more expansive than what most users access daily. The surface web, commonly known as the World Wide Web, represents only about 10% of the internet. The remaining portion primarily consists of the Deep Web, which contains content not indexed by standard search engines due to privacy and security measures.
Many people unknowingly access the Deep Web every day. This includes password-protected sites like email accounts, social media platforms, banking systems, corporate intranets, and databases for medical and legal records. These platforms are secured to protect sensitive information and are distinct from the Dark Web.
The Dark Web is a specialized segment of the Deep Web. It operates on encrypted networks known as "darknets," accessible only through specific software such as Tor. These networks use multi-layered encryption to conceal users' identities and locations, enabling anonymous communication and data sharing. This anonymity, combined with the untraceability of cryptocurrencies, fosters an environment conducive to illegal activities, including financial fraud and other cybercrimes.
Dark web scanners can help you determine if your credentials are compromised. Services like Keeper's free dark web scan allow users to input their email addresses. The tool then searches a database of billions of compromised login credentials for any matches, alerting users if their data has been exposed.
Digital identity protection tools offer more than just breach notifications. These tools provide actionable security prompts, such as "change your password" or "enable two-factor authentication." Following these steps can significantly reduce the risk of account takeovers and prevent cybercriminals from creating fraudulent accounts using your personal information.
However, completely removing your data from the Dark Web is not feasible. While laws like the General Data Protection Regulation (GDPR) grant "the right to be forgotten" on the Deep Web and surface web, enforcing this on the Dark Web remains challenging.
To safeguard against Dark Web threats, consider the following measures:
By taking proactive steps, you can mitigate the risks associated with data exposure on the Dark Web and better protect your digital identity.
In a significant shift, Google has decided to abandon its plan to phase out third-party cookies in its Chrome browser. This decision marks a notable change in the tech giant’s approach to user privacy and web tracking, reflecting the complexities and challenges of balancing privacy concerns with the needs of advertisers and regulators.
In a recent post, Anthony Chavez, VP of Google's Privacy Sandbox, revealed that the search and advertising giant has realized that its five-year effort to build a privacy-preserving ad-tech stack requires a lot of work and has implications for online advertisers, some of whom have been vocally opposed.
“In light of this, we are proposing an updated approach that elevates user choice. Instead of deprecating third-party cookies, we would introduce a new experience in Chrome that lets people make an informed choice that applies across their web browsing,” Anthony said.
For the time being, the Privacy Sandbox, a suite of APIs for online ad delivery and analytics that are intended to preserve privacy, will coexist with third-party cookies in Chrome.
Google’s initial plan, announced in early 2020, aimed to eliminate third-party cookies from Chrome by 2022. Third-party cookies, which are used by advertisers to track users across different websites, have been a cornerstone of online advertising. However, they have also raised significant privacy concerns, as they enable extensive tracking of user behavior without explicit consent.
Instead of dropping third-party cookie support in the Chrome browser next year - subject to testing that began in January - Google intends to give Chrome users the option of playing in its Privacy Sandbox or in the adjacent land of data surveillance, where third-party cookies support all manner of information collection.
It remains to be seen whether Chrome's interface for selecting between Privacy Sandbox and standard third-party cookies will be less confusing than the much-criticized "Enhanced ad privacy in Chrome" popup that announced the arrival of Privacy Sandbox APIs in Chrome last year.
Despite the ambitious timeline, Google’s plan faced numerous delays. The company extended the deadline multiple times, citing the need for more time to develop and test alternative technologies. The complexity of replacing third-party cookies with new solutions that could satisfy both privacy advocates and the advertising industry proved to be a significant hurdle.
One of the key challenges was ensuring that the new technologies would not undermine the effectiveness of online advertising. Advertisers rely heavily on third-party cookies to target ads and measure their performance. Any replacement technology needed to provide similar capabilities without compromising user privacy.
Throughout the process, Google received extensive feedback from various stakeholders, including advertisers, publishers, and regulators. Advertisers expressed concerns about the potential impact on their ability to deliver targeted ads, while regulators emphasized the need for robust privacy protections.
In response to this feedback, Google made several adjustments to its plans. The company introduced new proposals, such as Federated Learning of Cohorts (FLoC), which aimed to group users into cohorts based on similar interests rather than tracking individual users. However, these proposals also faced criticism and skepticism from privacy advocates and industry experts.
Ultimately, Google decided to abandon its plan to phase out third-party cookies. Instead, the company will introduce a new experience that allows users to make an informed choice about their web browsing privacy. This approach aims to provide users with greater control over their data while still enabling advertisers to deliver relevant ads.